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Yoga and Intellectual Property
The world celebrated the international yoga day on 21st of June. People honoured the day by celebrating in schools, colleges and other institutions. In this context I would like to mention our Honourable Indian Prime Minister Narendra Modi's famous quote
"Yoga
is India's gift to the world".
Off late, Yoga has
been taken very seriously as a most recommended form of fitness regime. It’s one
fitness regime that concentrates both on the human body and mind. The changes
in life style have also brought with it diseases for which yoga asanas and
breathing techniques are seen as an ultimate remedy; especially for Diabetes, blood
pressure etc.
Many a times,
attempts have been made to usurp our traditional knowledge. Two scientists once
filed a patent for turmeric in the US. It was the case with Neem /Go Muthra or Desi cow’s
urine, Basmati rice and so much such traditional knowledge belonging to our
country. The same is the case with Yoga
as well.
Bikram Choudhry, the founder of Bikram Yoga or Hot Yoga is well- known for introducing yoga to the western world. Bikram Yoga is a sequence of 26 Yoga asanas and 2 unique breathing techniques done in a hot room around 45C. He had filed copyright infringement lawsuits claiming ownership over hot yoga and anyone using the asanas or propagating Hot Yoga would be infringing on his copyright. Initially, the Lower Court said that there exists a copyright of Bikram Yoga. However, in the year 2012 the US Copyright Office removed yoga asanas and sequences from protection under the copyright law. Subsequently, in the Bikram Yoga case the US Federal Court took away the copyright and stated that this yoga sequence is not a creative compilation of exercises and is therefore not copyrightable.
The Bikram yoga issue
made our country realize that it’s not only our traditional medicines that are at stake but also our traditional ways. Thereafter, CSIR with the help of yoga Gurus
and experts compiled nearly 900 asanas with the help of the ancient holy texts
such as Mahabharata, Bhagwad Gita and Patanjali's Yoga Sutras etc., and entered
them into the Traditional Knowledge Digital Library (TKDL), which is India's
online repository which aims at protecting India's assortment of traditional
knowledge (such as Ayurveda, Unani and Siddha systems) as its national heritage
and thereby protecting from bio-piracy and un ethical monetisation of Indian traditional knowledge.
Some online websites
like ‘YogaGlo’ have filed a patent claiming a 'method and apparatus for yoga
class'.
However, the popularity of yoga witnessed a rise in the popularity of yoga gurus such as Baba Ramdev, Sadguru, Sri Sri. A whole new avenue of business and intellectual creations such as yoga accessories, Yoga Apps, Yoga wear, yoga studios /schools/ institutes/ yoga retreats etc., emerged. Multiple brands have sprouted selling yoga mats, devices, yoga pants and tea shirts, etc.
Currently the so called “yoga Business” has reached a new high were the yoga professionals have come up with creative methodologies to monetise by grouping certain asanas and breathing techniques and giving them names such as “yoga for weight loss”, “yoga for hormonal imbalance” “power yoga” and many such. Yoga studios can further leverage the value of their brands and trademarks by licensing them. The wellness industry has reached a new high by selling yoga as a product. It has further brought in a lot of foreign investments to India.
Many entities all
over the world are holding numerous IP rights for yoga to the tune of millions.
As per the United States Patents and Trade
Mark Office (USPTO) database, it has granted as many as 168 patents to
yoga-related devices and accessories used in conducting exercises that include
yoga mattresses, grip blocks and yoga socks, besides some devices used for
doing stretching exercises. Likewise, there are about 3,700 trademarks, both registered
and pending on yoga accessories which have been listed in the USPTO database.
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